The Caretaker Federal Minister for Information Technology and Telecommunication, Dr Umar Saif, announced that the provision of smartphones to customers through easy installments is set to begin soon. In November, he disclosed that cellular operators, banks, and investment companies are eager to introduce smartphone installment plans.
However, a crucial mechanism is needed to ensure that these entities do not face financial losses and to effectively extend this facility to the public.
Dr Saif believes that providing smartphones on easy installments will not only boost demand but also prove beneficial for both the mobile phone manufacturing industry and the country's economy.
This initiative holds particular significance for a large segment of the Pakistani population that previously couldn't afford high-end phones like the Apple iPhone and Samsung Galaxy flagship series. Some individuals who managed to acquire iPhones often resorted to buying non-PTA-approved phones.
The installment initiative aims to empower people to purchase PTA-approved phones, allowing them to pay in installments without experiencing a significant financial burden. This is crucial as it encourages individuals to consider buying PTA and tax-paid phones over JV and patched phones, which have gained popularity in the Pakistani second-hand mobile market due to their lower prices compared to officially approved and tax-paid phones.