Regal Automobile (DFSK) is gearing up to introduce its inaugural battery electric vehicle (BEV), the Seres 3, to the Pakistani market in mid-October 2023. As per an official notification, the Seres 3 will initially be offered as a Completely Built-Up (CBU) unit at a price of Rs. 11.8 million. Prospective buyers will need to provide a booking amount of Rs. 5,000,000, with an estimated 90-day delivery period.
This electric vehicle, equipped with a 49.34 kWh battery, boasts an impressive range of over 400 kilometers on a single charge.
In a subsequent phase, Regal Automobile plans to launch the Seres 3 as a locally assembled vehicle in Pakistan, with a reduced price tag of Rs. 9.6 million and a booking deposit of Rs. 3 million. The locally assembled model is tentatively slated for delivery in March 2024, and it will retain the same powertrain as the CBU version.
In the Pakistani electric vehicle market, the Seres 3 will face competition primarily from the MG ZS EV, as it currently lacks direct competitors. This fully electric offering delivers robust performance, with an electric motor producing 160 horsepower and 300 Newton-meters of torque.
Additionally, the Seres 3 incorporates advanced features, including various driver-assistance systems such as lane-keeping assist, blind-spot monitoring, forward collision warning, adaptive cruise control, and autonomous emergency braking.
However, it's worth noting that with a price exceeding Rs. 1 crore, the Seres 3 may cater to a relatively niche segment of car buyers in Pakistan, despite its impressive features and electric capabilities