ISLAMABAD – Snap chat brought new waves in social media by introducingdisappearing photos and videos.
Snap chat is considering making users’ public posts last longer, or evenpermanently.
Additionally, Snap is also mulling over whether the identity of users whomake public posts should be revealed, which could have immense consequencesrelated to user privacy on the app.
These changes are rearing their heads following a disappointing run bySnapchat, which has recently seen its user base decline and importantexecutives jump shiplink.It is losing money and value, therefore, it has an incentive to attractpeople and keep users around for longer.
However, these developments are not without their obstacles, particularlythe decision to reveal the identities of users who share public posts. Thisis inevitably going to result in a backlash triggered by privacy concerns,which is something that rival Facebook is certainly familiar with.
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According to a person familiar with Snap’s plans, the company is carefullyweighing both legal and technical considerations before making any finaldecision in this regard.
While Snap has already extended the life of public posts, increasing itfurther and revealing the identity of the user is not just a greaterdeparture from Snap’s plans, but is also bound to create a tremendousoutcry.
