The Pakistan Cricket Board (PCB) and DineticQ, Loughborough, signed a Memorandum of Understanding (MoU) at the National Cricket Academy in Lahore on Tuesday evening.
This MoU establishes a center for advanced research and analysis, primarily focusing on cricket's biomechanical aspects. It covers areas such as managing fast bowlers, preventing injuries, maintaining player fitness, and providing science-based coach education.
This collaboration between the PCB and DineticQ, Loughborough, represents a significant step toward improving the skills and performance of Pakistan's cricketers by integrating technology and scientific expertise.
DineticQ will offer accredited cricket courses based on theory to Pakistani players, equipping them with valuable knowledge and skills, and nurturing a scientifically informed cricket community for the future of the sport.
The signing ceremony was attended by Mr. Zaka Ashraf, Chairman of the Management Committee, along with other PCB representatives, including COO Salman Naseer, Acting Director NCA Zakir Khan, Director International Usman Wahla, Director Domestic Nadeem Khan, and Senior GM Domestic Junaid Zia. Representing Loughborough were Mickey Clarke, CEO of DineticQ, and Ali Ehsan, CEO of Socho Cricket. Before the signing ceremony, Mr. Zaka Ashraf received a presentation from DineticQ, Loughborough.
Zaka Ashraf commented, "This collaboration underscores our dedication to fostering excellence in Pakistan cricket. This MoU will significantly enhance the physical aspects of our players' performance and be instrumental in addressing fitness and performance challenges."
Mickey Clarke expressed her enthusiasm about the partnership, saying, "Working with Pakistan's exceptional fast bowling talent is an exciting opportunity. We aim to ensure they achieve peak fitness and enhance their performance using state-of-the-art scientific technologies."