Twitter to launch new feature for users across the World
NEW YORK: Twitter is rethinking how the labels it applies to misinformation look and work, its head of site integrity told Reuters in an interview, as the social media company tries to make these interventions more obvious and cut its reaction times.
Twitter’s Yoel Roth said the company is exploring changes to the small blue notices that it attaches to certain false or misleading tweets, to make these signals more ‘overt’ and be more ‘direct’ in giving users information.
But he did not say whether any new versions would be ready before the U.S. election in the next four weeks, a period that experts say could be rife with false and misleading online content.
Roth said the new efforts at Twitter include testing a more visible reddish-magenta color, and working out whether to flag users who consistently post false information.