On Saturday, the HBL Pakistan Super League 6 anthem, “Groove Mera” waslaunched.
The anthem will be playing on leading TV channels and will also beavailable on HBL PSL digital platforms throughout the 2021 edition of themost popular Pakistani cricket event of the calendar. Continuing the richtradition of entertaining HBL PSL fans with a new anthem for each season,“Groove Mera” refers to the swing and feel of the movements of cricketers.It refers to moments of finesse that one finds in the heart of everycricket match.
This year’s anthem also reflects the realities of the COVID-19 pandemic. Asmajority of the fans will be watching Pakistan’s biggest sporting eventremotely, this anthem cheers both players on the field and their fans athome as they celebrate their groove!
The anthem is a celebration of Pakistan’s musical diversity.
The mix of artists is particularly exciting as it represents artists fromopposite ends of Pakistan’s musical spectrum. The anthem brings togethervoices from Pakistan’s rich musical landscape: regional folk and urbansounds of pop and hip-hop.
HBL PSL 6 anthem ‘Groove Mera’ releasedlink
Singer Naseebo Lal is an industry veteran and cultural icon, whose graspover regional tradition is acknowledged by fans and music critics acrossthe country.
Aima Baig is considered the pop symbol of this generation, having voicedsome of Pakistan’s biggest hits in the past few years. Alongside these twopowerhouse female artists, the HBL PSL 6 anthem features hip-hopsuperstars, Young Stunners, who with their grounded voice and socialoutlook have gained an unprecedented online following.
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The video, directed by Fida Moin, includes six leading cricketers who wouldbe featuring for their respective franchises in the tournament, the playersare Shadab Khan (Islamabad United) Shan Masood (Multan Sultans), SarfarazAhmed (Quetta Gladiators), Babar Azam (Karachi Kings), Shaheen Shah Afridi(Lahore Qalandars) and Wahab Riaz (Peshawar Zalmi).
Director Commercial PCB Babar Hamid here said “The HBL Pakistan SuperLeague 6 anthem ‘Groove Mera’ is the latest addition to the blockbusteranthems that the league has produced over the years. Each year we haveendeavored to produce top-quality HBL PSL anthems and all our previousanthems have made a big impact and have been received very well by our fansin Pakistan and abroad.
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“This year’s anthem has been sung by the legendary Naseebo Lal and featuresthe hugely popular star Aima Baig along with the young sensation YoungStunners. We are confident that the fans will appreciate the anthem and itwill make them groove like the anthems of the past did.
“Meanwhile, we are fully focused and as always working around-the-clockwith the sole intention of delivering another exciting and world-classedition of the HBL PSL which will once again provide rich entertainmentthrough quality cricket with some of the biggest T20 stars in the worldplaying their trade at the National Stadium and Gaddafi Stadium.
“The fans in Karachi and Lahore that will be re-entering the stadiums aftera year-long gap, will have a lot to look forward to both with in terms ofthe on-field action and ‘Groove Mera’ entertaining them in the stands!”
