In a surprise, Facebook to get a name change soon
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Facebook the biggest social media platform may be planning to change the company’s name soon in order to reflect its focus on building the metaverse. The news comes from a source with direct knowledge of the matter, as per *The Verge. *
According to this source, Facebook CEO *Mark Zuckerberg *plans to talk about this upcoming name change at the annual Connect conference on October 28th. In fact, it could be unveiled a bit sooner and is meant to signal the tech giant’s ambition to be known as more than a social media platform.
This rebranding will likely place Facebook and its family of social apps under a parent company overseeing groups like Instagram, WhatsApp, Oculus, and others. This is similar to how Google link created a parent company Alphabet with the search engine and other services like YouTube as separate entities under it. A Facebook spokesperson denied commenting on this rumor.
The company’s new name is reportedly a closely guarded secret and even the senior leadership is not fully aware of it. However, there is a chance that the new name will have something to do with “Horizon”.
The news comes at a time where Facebook is being heavily targeted by regulators in the United States trying to take the company apart. Recently, a Facebook whistleblower has also exposed the company to prioritizing profit over its users, a claim that was backed by leaked internal documents.
This rebranding could help the company separate some of its future projects that it’s working on, and give the Facebook team a breather in times of intense scrutiny.
