PTI government launches first step to make KP the tourism brand in the World

PTI government launches first step to make KP the tourism brand in the World

PESHAWAR - KP government has taken the first step in making the province the hub of tourism in Pakistan.

Government is launching a new mobile App and website to introduce Khyber Pakhtunkhwa as a tourism brand to the world to attract more tourists and visitors to the province.

This was told at a meeting held on Wednesday with Secretary Sports, Tourism, Archaeology, Culture, Museums and Youth Affairs Department Shahid Zaman in the chair.

Additional Secretary Babar Khan, officials of Management Information System (MIS) and others attended the meeting.

The MIS team briefed the participants of the meeting on the launching of mobile app and new website.

The meeting was told that all data of the tour operators, hotels, restaurants booking, tracking, tourist resorts, lakes, weather condition in Khyber Pakhtunkhwa would be uploaded on the website and mobile app to help tourists to get information about these facilities and situation at home before leaving for a particular destination.

The official added that the department had taken tangible steps to boost archaeological, adventure, religious and cultural tourism in a bid to attract more foreign and domestic tourists.

The participants of the meeting were informed that 75 percent of tourist destinations, archaeological and heritage sites and Buddhism ruins of the country were existed in Khyber Pakhtunkhwa.

The followers of Buddhism and enthusiasts of adventure tourism could be attracted to the province through publicity with the new app and website.

The capacity of registered tour operators had been built through workshops and trainings so they could better facilitate the visiting tourists in the province.